When running a senior care franchise, one immediate
challenge you will face is the need to hire staff. Throughout the first phase
of your venture, you will probably end up completing a whole range of tasks,
until your business takes off. Ultimately however, you will have to hire staff,
because you only have one set of hands. Here is some proven advice on how to
recruit the most suitable employees for your senior care franchise.
Plan Your Strategy
Correctly
All good entrepreneurs realize that success is normally
achieved only when an effective plan is in place. This certainly applies to
recruiting caregivers for your company. Prior to the recruitment process,
decide how you will choose the people you work with. You should research salary
and benefits packages, because this will attract better quality applicants. You
could also use an incentive program, because this will improve your staff
retention rate immeasurably.
Know the Needs of
Seniors
Take the time to learn what your customers need and want,
with regards to their care. Listen to what they ask for. Note the types of
personalities they react well to. Be aware of the particular challenges faced
by your group of seniors. By evaluating and comprehending the unique
requirements of your customers, you can recruit caregivers who are best
qualified to satisfy those requirements.
Get as Much Exposure
as Possible
Although you will save money and time by restricting your
marketing and hiring efforts, you will only sabotage your home care franchise over
the long term. Find out where best to hunt for new recruits, and exploit these
marketing avenues as much as possible. Don't forget that you should use both
conventional media platforms (such as employment publications and newspapers),
as well as more modern methods (online job boards, forums and social media,
etc). This way, you will be found by a large number of high caliber candidates.
Prepare for
Interviews the Right Way
Decide what questions to ask, and be ready to respond to the
applicant's questions about your company with confidence and an abundance of
knowledge. However, do not spend the whole interview looking down at your
notes, because it is important to maintain eye contact and engage with
candidates directly. By doing this, you can judge whether they have the
necessary people skills to add value to your organization. Take heed of the
above advice, and you will be well on your way to finding the top talent, who
can take your business to the next level.
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